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Nicholas J. Pirro, County Executive - Robert Geraci, Commissioner
About Onondaga County Parks

Sponsorship Opportunities

Events marketing at Onondaga County Parks provides hands-on access to consumers and the opportunity to make a tangible, memorable impression in the top settings in Central New York. For further information, contact Jon Cooley at (315) 451-7275.

Current opportunities for sponsorship include:

Parkway Sundays

Each summer Onondaga Lake Parkway in Liverpool is closed to automobile traffic so inline skaters, joggers, walkers and bicyclists can enjoy this two mile section of historic Onondaga Lake Park.

Golden Harvest Festival

Beaver Lake Nature Center's annual fall celebration includes an arts & crafts show featuring over 100 specially selected craftspeople, nationally known, blues, folk & jazz musicians, puppet & magic shows, storytelling, and a petting zoo.

Year-Round sponsorship opportunities:

Onondaga Lake Park

Wegmans Playground (Boundless Angel, Boundless Playground Swings) and the Skate Park

Rosamond Gifford Zoo

Events/Special Days

Throughout the parks

specialized programs & picnic shelters

Commemorative Opportunities

park benches & interpretive signage

Concepts for other events, facilities, or promotions will always be considered.

Lights on the Lake

Lights on the Lake, Central New York's most popular winter event attracting over 35,000 vehicles to Onondaga Lake Park to enjoy the larger than life holiday lights.

All sponsors' messages will receive the undivided attention of over 160,000 annual visitors.

Holiday Host - $2000 annually

Package includes:

  1. 4' X 6' FRONT LIT BANNER DISPLAY OF YOUR LOGO WITH A HOLIDAY GREETING
    at your choice of entry to these themed section:
    • Under the Sea
    • Victorian Village
    • Fantasy Forest
    • Wizard of Oz
    • Wide World of Sports
    • Santa's Workshop
    • Holiday Traditions
  2. 50 COMPLIMENTARY PASSES
  3. FIRST RIGHTS TO RENEWED DISPLAY PRESENCE

Thematic Area - $9000 for a three-year package - Available

Package includes:

  1. CUSTOM DESIGNED CORPORATE LIGHTED DISPLAY at greeting or serenade area of the two-mile show. The location is visible to over 160,000 impressions during the evening show and an additional 15,000 impressions from daytime park visitors.
    (Production of customized display is not included in sponsorship package; client is responsible for a one-time fabrication fee. (view details)
  2. CREDITING AS ASSOCIATE SPONSOR of this select theme area in print advertising within the 75,000 full color Syracuse New Times official Lights guide.
  3. INVITATIONS to all promotional opportunities and ceremonies.
  4. 50 COMPLIMENTARY TICKETS, with option to negotiate additional needs at wholesale group rates.
  5. STORAGE OF AND YEAR-ROUND ACCESS to your customized display.

Presenting Sponsorship $20,000 - Available

Benefits includes:

  1. CREDITING ON ALL PRINT LITERATURE as Presenting Sponsor, including:
    • 88,000 full color Syracuse New Times Official Lights Guide
    • Full color posters
    • News releases
    • Four-color rack cards distributed throughout New York State
  2. CREDITING ON BILLBOARDS including:
    • 2 Interstate Posters
    • 10 Local Bulletins
  3. CREDITING IN TRADE ELECTRONIC MEDIA PACKAGES,
    including corporate ID on all advertising committed by Galaxy Communications
  4. CREDITING ON Lights remote radio station.
  5. CUSTOM DESIGNED CORPORATE LIGHTED DISPLAY at entry to Onondaga Lake Park, highly visible to all traffic (2.7 million impressions) from November 1 thru event conclusion on the four-lane Onondaga Lake Parkway.
  6. LIGHTED GREETING CARD DISPLAY in finale section of the two mile drive-through show.
  7. OPPORTUNITY TO HAND OUT PROMOTIONAL LITERATURE or sample products via friendly, costumed Lights characters, to visitors attending Lights on the Lake.
  8. INVITATIONS to all promotional opportunities and ceremonies.
  9. 300 COMPLIMENTARY TICKETS, with option to negotiate additional needs at wholesale group rates - great traffic enhancer

Particulars of each element can also be obtained by contacting Jon Cooley at Onondaga County Parks at (315) 451-7275.